WebCEO

Shopify development

Shopify stores built for the way you actually sell.

Custom themes, store setup and storefront engineering for Malaysian brands, from a first launch to a flagship that has to carry a whole retail business.

How it flows

  1. Brand
  2. Theme
  3. Catalogue
  4. Checkout
  5. Launch

The problem

A theme is a starting point, not a store.

Shopify has a large theme store, and most brands start there. The gap shows later: the product range outgrows the collection layout, campaigns need sections the theme does not have, and every change becomes a request to a developer.

We design around your catalogue, your customers and the people who will run the store day to day. Content is built as Shopify sections and blocks, so your team can change pages without touching code.

What we do

What's included.

  1. 01

    Custom theme design and build

    Design system, page templates and Liquid development on Shopify's Online Store 2.0 architecture, so templates stay editable in the theme editor.

  2. 02

    Theme customisation

    New sections, Liquid amendments and fixes to an existing theme when a rebuild is not justified.

  3. 03

    Store setup

    Products, collections, navigation, shipping profiles and zones, local delivery or pickup, domain connection and selected app installation.

  4. 04

    Speed and search foundations

    Image handling, clean templates, structured data, redirects and metadata that keep the store fast and indexable.

  5. 05

    App selection

    We recommend and configure apps only where a native Shopify feature does not cover the requirement, to keep the store light.

  6. 06

    Training and handover

    Your team learns to manage products, orders and pages in your own admin before launch.

Store setup packages

Fixed-price setups for smaller catalogues.

Theme-based store setups with a fixed scope. Custom design, custom apps and integrations are quoted separately.

  • Starter

    RM 850

    one time

    • Theme setup (licence paid by you)
    • Up to 10 products
    • 1 blog and 5 pages
    • 1 shipping profile, 1 zone
    • Local delivery or pickup (optional)
    • 5 selected apps installed
    Ask about Starter
  • Basic

    RM 2,850

    one time

    • Theme setup (licence paid by you)
    • Up to 30 products
    • 5 blogs and 5 pages
    • 1 shipping profile, 2 zones
    • Local delivery or pickup (optional)
    • 3 selected apps installed
    Ask about Basic
  • Professional

    RM 5,500

    one time

    • Theme setup (licence paid by you)
    • Up to 50 products
    • 5 blogs and 5 pages
    • 1 shipping profile, 3 zones
    • Local delivery or pickup (optional)
    • 5 selected apps installed
    Ask about Professional
  • Business

    RM 30,000

    one time

    • Theme setup (licence paid by you)
    • Unlimited products (one-time setup)
    • Unlimited posts and pages (one-time setup)
    • 2 shipping profiles, 8 zones
    • Local delivery or pickup (optional)
    • 10 selected apps installed
    Ask about Business

Prices in Malaysian ringgit, full payment on confirmation. Theme licence not included. Additional apps, custom features, custom theme design and logo design quoted separately.

How it works

The process, step by step.

  1. 01

    Discovery

    Catalogue, channels, operations and the people who will run the store.

  2. 02

    Design

    Key templates designed against your real products and content.

  3. 03

    Build

    Theme development, store configuration and app setup in a development store or theme.

  4. 04

    Content load

    Products, collections and pages imported or entered and checked.

  5. 05

    Launch

    Domain, payments, shipping and redirects verified before the switch.

  6. 06

    Aftercare

    Fixes and changes through a support plan or hourly credits.

Shopify stores by WebCEO clients

  • Christy Ng online store

    Christy Ng

  • Shero online store

    Shero

  • Avenys online store

    Avenys

  • Puras online store

    Puras

  • Canggih online store

    Canggih

Live client storefronts, October 2026. WebCEO's scope differs per client. See all work

Questions

Asked often.

Do I need to buy a theme?

For the setup packages, yes: the theme licence is paid by you and is not included in the package price. Custom design projects are quoted separately, including whether a paid theme is used as a base.

Can my team edit the store after launch?

Yes. We build with Shopify sections and blocks, so homepage, landing and collection content can be edited in the theme editor without code.

Which Shopify plan do I need?

That depends on order volume, staff accounts, locations and checkout requirements. Shopify publishes current plan features and prices on its pricing page; we recommend a plan during discovery.

Can you take over a store another agency built?

Yes. We review the theme and installed apps first, then quote fixes or changes against what we find.

Read next

Platform decisions

What Shopify really costs a Malaysian business

Shopify total cost of ownership in Malaysia: plan fees, payment fees, POS, apps, themes, build, support and local compliance apps, with a checklist for budgeting.

· 4 min read